News and Stories
What Is Conductive Embroidery?
Blog | News and Stories
What if your jacket could do more than keep you warm — what if it could also generate energy? Consider conductive embroidery. That’s the idea behind Kinetic Outerwear, an innovative student...
Embroidery Library and Urban Threads: The Art of Digitizing
Blog | EmbroideryStudio | News and Stories
Embroidery Library and Urban Threads lead the way in modern digitizing. If you’re interested in machine embroidery, digitizing, or refining your creative workflow, this behind-the-scenes look at...
Why Offer Embroidered Merchandise
Blog | News and Stories
Embroidered merchandise isn’t limited to the sporting world. Bands, musicians, and event organizers all depend on quality merchandise to build their brand and connect with their audience. But not all merch...
Wilcom in Space – The Global Story
Blog | News and Stories
When Wilcom shared the Wilcom in Space story of Indian astronaut Shukra Sharma wearing Wilcom-digitized patches on the Axiom-4 mission, it was already a proud milestone. But now we’ve learned...
Reef PhotoStitch in Action – Featuring Drew Nelson
Blog | News and Stories
One of the most exciting things about embroidery is seeing how creative minds push tools in new directions. Our Reef PhotoStitch feature is designed to convert incredibly complex images to a single-color...
Wilcom in Space: India’s Axiom Mission 4 Patch
Blog | News and Stories
Group Captain Shubhanshu Shukla became the first Indian to reach and return from the International Space Station aboard Axiom Mission 4 (Ax-4), marking a historic milestone for India — the...
A Day in the Life at Wilcom
Blog | News and Stories
As the sun rises over the harbour, our team heads into work—ready to create the tools that bring embroidery to life from home hobbyists to large-scale manufacturers. For some of us, it starts by...
Kintsugi and Fashion Renewal
EmbroideryStudio | News and Stories
The Japanese philosophy of Kintsugi teaches us that broken objects are not something to hide, but to celebrate. Translating to “golden joinery,” Kintsugi is the centuries-old art of repairing...
Wicked Embroidery Magic
EmbroideryStudio | News and Stories
It was Wicked Embroidery magic when Paul Tazewell stepped onto the stage at the 2025 Academy Awards to accept the Oscar for Best Costume Design. It was a defining moment for the entire Wicked production...
Bringing Australia’s Textile Art to the World
News and Stories
Original Hand-Drawn Designs Now Accessible to All “For the first time, we are bringing these designs into the digital age,” shares Margaux Everett, CEO and Founder of the Australian Museum of...
Spotlight on a Finalist - Liz Ball’s Raygun Kangaroo Spirit
Blog | EmbroideryStudio | News and Stories
Congratulations to Liz Ball from Newcastle Workwear Specialists! Wilcom is thrilled to celebrate this digitizing masterpiece: “Raygun Kangaroo Spirit” by Liz, a standout finalist in Wilcom’s World...
Meeting Binated. A Powerhouse in the Embroidery Industry
Blog | EmbroideryStudio | News and Stories
In the ever-evolving world of embroidery and design, one company stands out as a beacon of innovation, quality, and reliability—Binated Inc. Enjoy reading about Wilcom meeting Binated. A...