A Day in the Life at Wilcom
Ever wondered what a typical morning looks like at Wilcom?
Our work reaches embroidery professionals all over the world—but it all starts right here in Sydney, Australia.
As the sun rises over the harbour, our team heads into work—ready to create the tools that bring embroidery to life from home hobbyists to large-scale manufacturers.
A Day in the Life at Wilcom HQ:
For some of us, it starts by ferry, with views of the Opera House. Others hop off the light rail or stroll through sunlit laneways—coffee in hand, ideas already brewing. It’s a daily rhythm that’s creative, collaborative, and uniquely ours.
Inside HQ, you’ll find developers, digitizers, designers, sales, and support all working together. We’re constantly building and improving the software that powers the embroidery industry—whether it’s lettering for caps or creative stitch types for complex fashion artwork.
... And don’t worry—while our innovation starts in Sydney, we also have sales and support teams around the world, so there’s always someone local to help, wherever you are.
Our commutes are different, but our purpose is the same:
To make embroidery better for everyone.From Harbour to Headquarters
Take a look at how we get to work—and how our surroundings inspire what we create.
From sea to screen, here’s the journey behind your favorite embroidery tools.
🎥 Watch it now!
We’re proud to be part of your embroidery journey wherever you are!
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